Resume

EILEEN E. FAUST

Cell: 609-540-1654 | Email: fausteileen0@gmail.com | 1312 Queen St., Pottstown, PA 19464


WRITER, WEB CONTENT MANAGER AND DIGITAL EDITOR

I am a skilled, experienced copywriter, content creator, manager and editor who is cool under pressure, can handle multiple projects at once, and can work across all mediums – print, online, video, audio, billboards. My strong writing ability, practical knowledge in adapting content for different audiences, mediums and devices, and organizational skills allow me to turn any concept into a working plan and successful end product. I possess years of practical knowledge in project management, content curation and sourcing, asset coordination, content editing and proofreading, e-newsletters, social media management and web accessibility.

Core competencies:
Website editing and management - copywriting with a strong focus on SEO - content creation - fact checking - newsletters - social media - video production - video editing - project management - website design - UX - website QA testing - website accessibility

PROFESSIONAL EXPERIENCE 

WEB CONTENT EDITOR, Penn National Gaming, Wyomissing, PA;
www.pngaming.com; July 2017-June 2019

As editor, I organized and spearheaded the rollout of 27 company websites on a new Sitecore experience in under 6 months. I trained the existing property level marketing personnel on how to use the Sitecore CMS and worked with the SEO analyst to improve search engine rankings by writing new copy for the websites that leveraged key terms for regional markets. I also supervised the copywriter and front end developer, and worked with IT to build and test new site features designed to improve the CMS functionality and the end-user experience.


WEBSITE MANAGER, Lehigh Valley Business Cycle, The Morning Call, Allentown, PA; www.mcall.com/business; November 2016–July 2017

I was chosen to design and manage this new specialty section of The Morning Call, focused solely on the business community in the Lehigh Valley. I built the site in the P2P content management system and created content or coordinated with reporters and photographers to keep the site fresh and relevant.

COMMUNITY MANAGER, The Morning Call, Allentown, PA;
www.mcall.com; October 2014-November 2016

I managed the homepage of The Morning Call’s website, promoting the best and freshest content from reporters and photographers, and developing ways to retain audiences. I also was tasked with sourcing photos, videos and stories; creating new content including photo galleries, listicles, timelines, videos and stories; and editing content produced in-house for accuracy and grammar. I also produced mobile application alerts, e-newsletters and social media posts; wrote stories; and took photo and video of breaking news events as-needed.

ONLINE MANAGING EDITOR, The Mercury, Pottstown, PA;
www.pottsmerc.com; October 2007–October 2014

Managed content creation for the website, overseeing reporters and photographers. Created new content including stories, video, photo galleries and graphics. Coordinated social media posts with the community engagement editor and reporting staff. Created and managed the community blogging site TownSquare. Designed and created the Fit4Life microsite.

COPY EDITOR / SLOT EDITOR, The Mercury, Pottstown, PA
December 2003–October 2007

COPY / DESIGN EDITOR, Greater Media Newspapers, Freehold, NJ
June 1999–December 2003

DATABASE EDITOR, Barnes and Noble, North Brunswick, NJ
October 1998–June 1999

EDITORIAL ASSISTANT, Creative Classroom Magazine, New York, NY
June 8–August 29, 1998

EDUCATION: 
Bachelor of Arts in English Writing (Magna Cum Laude)
Rider University, Lawrenceville, NJ 1998

PROFICIENCIES:
Microsoft Office Suite • Adobe Acrobat, Photoshop and Soundslides • Blogger • Wordpress • Wix • Document Cloud • Final Cut Pro 7 and 8 • Gmail and Google Docs• Constant Contact • Facebook • Twitter • Storify • Google Docs • Working knowledge of HTML5 • Omniture Web Analytics • Google Analytics • Conductor Analytics • Quicktime • Audacity